How to Upload High-Quality Instagram Reels?

Instagram is an app that has engaged its users with its advanced features. One of these modern features is the Instagram reel. From influencers to business creators, everyone is fascinating their target audience through these reels.

The number of active users of Instagram is more than a billion, which means they’re all interested in making and creating reels. It is a platform that can help you showcase your creativity to the world through these tools.

On the other side, maintaining the quality of your reels is key to success in this field. In this article, we’ll explain different strategies and methods to upload your high-quality Instagram Reels. By the end of this article, you’ll be able to attract more followers to your Instagram account.

Image Source: https://help.instagram.com/1038071743007909

 

What Are Instagram Reels?

The short videos no longer than 90 seconds are called Instagram Reels. Users can create short videos by using effects, video clips, text and music. These videos are available on the reels tab. If you want to grow your account, you may post creative reels to gain public attention.

Why Reels Matter

• Increased Visibility: The algorithm of Instagram is developed to prioritize reels. They are likely to appear more on the explore page. Therefore, there are more chances of it reaching a greater audience.
• Engagement Boost: If we compare reels with static posts, Instagram Reels are preferred more by people. So these reels boost engagement.
• Versatility: These reels can be versatile. They may range from behind-the-scenes content of your business to highly moderate tutorials. Every kind of content can be contained in these 90-second videos.

It is essential to understand how reels can benefit you in creating an Instagram account that attracts an audience.

How to Upload High-Quality Instagram Reels

Planning Your Content

To create the best quality reels, first, you need to develop a plan for your content. A good plan ensures smooth, engaging, and goal-oriented content.

Define Your Objectives

Why you are making the reels is an important question. Commonly reels are made for:

• Brand Awareness: To bring awareness among the people about your brand.
• Engagement: Encouraging your audience to like, share, and comment on your posts.
• Education: To give your audience their desired knowledge of the content that you are making.
• Entertainment: Growing your account with loyal followers.

Know Your Audience

One of the most crucial steps is to know about the interests of your target audience. Make your content according to the behavior, location, and age group of your target audience. Instagram insights can help you collect this essential data about your followers.

Content Themes and Ideas

Make a list of the themes of your content. Essentially, this must be made according to the interests of your target audience. For example:

• Behind-the-Scenes: Showing your audience what goes behind the process of providing services and products to them.
• Tutorials: Providing them with the procedure to carry out a project.
• Challenges: Enhancing visibility and engagement by taking part in current trends and challenges.
• Testimonials: Sharing the testimonials of past customers or your success story.

Storyboarding

Then make an outline for your reel to follow. Hence, your content is well-structured and visually appealing to the viewers.

Filming High-Quality Videos

Video quality is the most important component of your reels. A high-quality video attracts a larger audience. For this, the key features to consider are:

Equipment

Today, many smartphones contain highly advanced and improved cameras. However, to enhance the quality use advanced tools such as:

• Smartphone: Use a smartphone with a high-resolution camera. The resolution must be less than 1080p.
• Tripod or Stabilizer: Use a tripod stand or a gimbal stabilizer for stable videos. Shaky videos may not be appealing.
• Lighting: Best-quality videos are made in natural daylight. However, ring lights and light from softboxes can make your videos more illuminated and professional.

Composition

• Framing: To make the frame, use the rule of thirds. This method involves frame division into a 3×3 grid. Then, place the main elements of your content along these lines.
• Angles: Check different angles to make your videos more engaging and unique. To make your object appear large, use low angles. Meanwhile, high angles can give a detailed view of the subject.
• Background: A clear background that is according to your content should be opted for. It must be according to your content to avoid distractions.

Audio Quality

Add clear voice or audio to provide a smooth experience to your viewers. For this, use:

• External Microphone: An excellent option is to use a good-quality microphone along with your device. This additional microphone gives clear and crisp audio.
• Environment: A quiet environment with minimal noise is essential.
• Music and Sound Effects: Add copyright-free music. You can utilize the Instagram library for this purpose.

Recording Tips

• Stabilize Your Camera: Use a stabilizer and tripod to make a stable video.
• Record in Vertical Format: Record your videos vertically because that’s how they appear on Instagram. Moreover, The ratio is 9:16 for video making.
• Shoot in High Resolution: Use high resolution for clarity in your videos.

Editing for Excellence

Your video becomes polished and aesthetically pleasing after its post-production editing. Additionally, Editing your reels effectively can enhance the viewership.

Choose the Right Editing Tool

Choose the right app for editing. It must be equipped with the essential tools according to your requirements. Some famous options include:

• In-App Editing: The basic editing can be carried out through Instagram. You can add music, and effects and trim the videos within the application.
• Third-Party Apps: Many third-party apps including Adobe Premiere, Inshot, Final Cut, and Cap Cut are available to make your videos more advanced.

Trim and Arrange Clips

• Cut Unnecessary Parts: Cut the parts of the video that are not engaging and may bore the viewers.
• Sequence Flow: Make your video sequenced through arrangements in video editing apps.

Add Effects and Transitions

• Visual Effects: Make your videos visually appealing by using some effects. Avoid using too many effects that can make your videos overwhelming.
• Transitions: Utilize the power of fades, whip pans, and cuts to make your videos smooth and compelling.

Incorporate Text and Graphics

• Captions: Add text to your reels. This can be particularly useful while viewing the reels without sound to understand the context.
• Graphics: Add emojis, stickers, GIFs, and other similar elements to your videos.

Color Correction and Grading

• Consistency: The color that you choose must be according to your brand.
• Enhancement: Further enhance your video through contrast, saturation, and brightness adjustments. This makes your footage more engaging.

Audio Synchronization

Audio synchronization is an important factor to consider. Add audio at the right time for smooth videos.

Optimizing for Upload

Your reel must be optimized according to the technical requirements of Instagram. Otherwise, it can be useless to upload a video.

File Specifications

• Format: The format should be MP4.
• Resolution: Vertical orientation with 1089×1920P.
• Aspect Ratio: The standard ratio is 9:16 for making and uploading reels.
• Frame Rate: The recommended fps is 30.
• File Size: To upload them smoothly, the file size must be under 4GB.

Video Length

The reels can be the length of 90 seconds. However, to retain the viewer’s attention, make videos that are only 15-30 seconds long.

Thumbnail Selection

Select a thumbnail that grabs the attention of your followers. The thumbnail may be a part of your reels or you can customize the image for this purpose.

Engaging Captions and Hashtags

Strategically use the hashtags to increase the reach and views on your reels.

Writing Captions

• Be Concise: Add short and clear captions to your reels.
• Add Value: Add value to your content by giving the context of your videos, asking relevant questions, and adding a CTA at the end.
• Use Emojis: Add personality to your videos by using emojis.

Using Hashtags

• Relevant Hashtags: Add relevant hashtags according to the type of audience.
• Mix Popular and Niche Hashtags: Add both high-volume and low-volume hashtags in your videos. This makes your content specific yet reachable to a broader target audience.
• Limit the Number: You can add up to 30 hashtags on your Instagram Reels. However, we suggest applying only 5-10 most relevant to your reels.

Tagging and Mentions

• Tag Relevant Accounts: Mention and tag the brands and collaborators to your account. Henceforth, This may enhance the visibility of your account.
• Geotagging: Add a location to your reels so they will also appear in the location search and reach a larger audience.

Promoting Your Reels

After you’ve created a reel, you have half of the work done. Now you need to promote your reel to the targeted audience.

Cross-Promotion on Instagram

• Stories: Share a direct link to your reel through Instagram stories. Further, You may also add a teaser and preview of your video.
• Feed Posts: Post a small engaging part of your reel on the main feed. This will make your audience curious to watch the full video.
• IGTV and Live: During live sessions and IGTV, mention the reels to attract the potential audience or viewers.

Utilizing Other Social Media Platforms

• Share on Facebook, Twitter, and TikTok: Share your reel on other social media platforms such as Twitter, TikTok and Facebook. Ask your viewers to watch your reels on Instagram.
• Embed on Blogs and Websites: Add the links or embed your reels on the blogs and websites. Thus, You can increase the number of viewers through this process.

Collaborations and Influencer Partnerships

• Partner with Influencers: Collaborate and partner with famous influencers in your field. This can help in cross-following the audience.
• User-Generated Content: Make your viewers share your content and brand with others. This will promote your brand across organic audiences.

Paid Promotion

• Instagram Ads: Promote your reels through Instagram advertisements. You may need to invest a bit to do this.
• Sponsored Posts: Further reaching a wider audience involves collaboration with sponsors. A wide population will be able to view your reels.

Conclusion

A high-quality Instagram reel involves creativity, planning, and technicality from the creators. From starting the process to checking the performance and metrics, every step is crucial to making an excellent video.

The reels must be to attract and captivate the audience. By following the steps mentioned above, you can make your reels captivating and interesting according to the target audience.

You may connect deeply with your audience through these reels. Always remember that you need to adapt to trends to remain successful in this field. So let’s experiment with new ideas and give life to unique content.